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View Full Version : Cool Vintage Oddball Mailday - 1968-74 Hall of Fame Bookmarks


the27guy
01-14-2020, 12:00 PM
I haven't posted a mailday in a while, but yesterday I got one that, although not super expensive, is really a unique piece. I enjoyed going down the rabbit hole on this set and talking to a few collectors on IG about it, and thought some of you who like vintage might appreciate it as well.

First off the card. Or should I say bookmark -

https://i.imgur.com/BLHdVPeh.jpg


From Beckett's website - These bookmarks commemorate individuals who were elected to the Basketball Hall of Fame. The cards were probably issued year after year (with additions) by the Hall of Fame book store. They measure approximately 2 7/16" by 6 3/8". The top of the front has a blue-tinted 2 1/8" by 2 5/16 "mug shot" of the individual on paper stock. In blue lettering the individual's name and a brief biography are printed below the picture. The backs are blank and the cards are unnumbered. The last seven cards listed below were inducted in 1969 (47-48), 1970 (49-51), 1972 (52), and 1974 (53); there are some slight style and size differences in these later issue cards compared to the first 46 cards in the set.

There's a few reasons why I like this set. First off, it's not overly expensive. You can get most of the stars for less than $100. But also, the bookmark gives a fair amount of detail on each player, and is usually accompanied by a photo that you've seen many times before.

Another thing that I love is that although these aren't too expensive, finding nicer graded copies isn't easy. So it should provide a decent chase - especially if you just want to buy graded copies.

Last reason - and most interesting to me is the short printed cards that were printed after the original set was distributed via the bookstore. Those final seven cards include 4 all timers, in Schayes, Pettit, Cousy and Russell.

Russell's Hall of Fame Story is interesting... and if I'm being honest, I didn't know about it until a friend mentioned it to me on IG yesterday. Read the following article. It's a short read.

https://sports.yahoo.com/nba-icon-russell-accepts-hall-fame-ring-44-224131119--nba.html

So, although Russell wouldn't accept his Hall of Fame ring, he was the first African player inducted in the hall of fame, which explains why this set, printed by the Hall of Fame mostly in 1968 but added onto over the course of the next six years is comprised of 52 white guys and the last player added... Bill Russell....

Hope you guys enjoyed the post and learned something. I know I did.

Ober12
01-14-2020, 12:06 PM
That's a really cool piece of history!

Oldschool42
01-14-2020, 12:07 PM
Yup, great piece of history.

smalltown
01-14-2020, 12:53 PM
Mentioned already on IG that i love this. Glad you gave a bit more info here. Really interesting piece. I love oddball stuff like this.

finding nicer graded copies isn't easy.

Probably because people actually used them as bookmarks. And i love that. I can imagine buying a book at a garage sale or auction or something. Taking it home and opening it up to find a pristine Russell bookmark inside.

OddityCards
01-14-2020, 01:01 PM
What a cool oddball set!

bkcardcollector
01-14-2020, 02:05 PM
You know I like it!

Thanks for posting :)

the27guy
01-14-2020, 02:25 PM
That's a really cool piece of history!

Yup, great piece of history.

Thanks guys. I thought you'd like it


Mentioned already on IG that i love this. Glad you gave a bit more info here. Really interesting piece. I love oddball stuff like this.



Probably because people actually used them as bookmarks. And i love that. I can imagine buying a book at a garage sale or auction or something. Taking it home and opening it up to find a pristine Russell bookmark inside.

Thanks dude. That's a good point about them likely being used. I think the other thing is just that not a lot of them have been graded. Most are in lots and sold in bulk. This is the reason that the later guys are more interesting to me personally, because they don't seem to come out very often. Looks like a Russell sells publicly, roughly once a year-ish - with a pop of 12 total graded.... that number seems a little high, actually.

But the more common cards aren't difficult to find. They're just difficult to find graded. WIth a total of 864 cards and 94 with autographs graded from the entire set, there just aren't a lot of graded cards. https://www.psacard.com/pop/basketball-cards/1968-74/hall-fame-bookmarks/135330 Also, it appears that about 500 of the 864 are in the PSA registry. That doesn't leave a lot that are floating around. https://www.psacard.com/psasetregistry/basketball/company-sets/1968-74-hall-fame-bookmarks-basic/alltimefinest/22





What a cool oddball set!

You know I like it!

Thanks for posting :)

Appreciate you both. Glad that there are more oddball folks around than me! :)

frisbeesteve
01-14-2020, 04:39 PM
Cool piece! Thank you for sharing the background on it.

the27guy
01-14-2020, 10:06 PM
Cool piece! Thank you for sharing the background on it.

Appreciate it Stevo. We need more people around here willing to spend 1,000 words on a single card ;) am I right?

frisbeesteve
01-15-2020, 01:24 AM
Appreciate it Stevo. We need more people around here willing to spend 1,000 words on a single card ;) am I right?



You’re not wrong.