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Old 01-15-2021, 11:26 AM   #1
TSonn
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Default What is this? A new HGA grading company?

Anyone know anything about it?

HGA - Hybrid Grading Approach

If they truly use AI for grading and return cards according to their timeframe, I may check them out. I oddly like that they match the label to the jersey color for some reason.

Seeing this new one pop up made me realize that anyone could "start a grading company" by putting up a website and then just steal all the cards submitted for months before anyone can report anything...
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Old 01-15-2021, 11:33 AM   #2
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Charging more than PSA and BGS.
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Old 01-15-2021, 11:39 AM   #3
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Originally Posted by KhalDrogo View Post


Charging more than PSA and BGS.
Well, they flat out say you are paying for the turnaround time so I don't mind the costs since they are trying to be transparent about it. If PSA charged by turnaround time and not card value I'm sure their prices would be astronomical lol.

I know PSA and BGS are here to stay, but if a new company comes along and actually uses AI and takes the subjectivity out of grading, that would make me move towards the AI company over the minimum wage newbie grader at PSA and BGS.

I'm considering sending in a few base cards that I don't want to wait for years for PSA to even allow me to send in right now.
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Old 01-15-2021, 11:41 AM   #4
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I'll make the move when whomever it is, takes over the market. Until then, there's ZERO reason to be a guinea pig or to get in early.
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Old 01-15-2021, 11:44 AM   #5
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Anyone have a picture of an actual slab and not just a mockup?
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Old 01-15-2021, 11:46 AM   #6
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Originally Posted by TSonn View Post
Well, they flat out say you are paying for the turnaround time so I don't mind the costs since they are trying to be transparent about it. If PSA charged by turnaround time and not card value I'm sure their prices would be astronomical lol.

I know PSA and BGS are here to stay, but if a new company comes along and actually uses AI and takes the subjectivity out of grading, that would make me move towards the AI company over the minimum wage newbie grader at PSA and BGS.

I'm considering sending in a few base cards that I don't want to wait for years for PSA to even allow me to send in right now.
You can’t be a startup and inferior company, and gain market share by charging more than the market leader.

Do people like pissing away money by doing startups like this?
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Old 01-15-2021, 11:50 AM   #7
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I can see the eBay listings now

HGA 10 (comp to SGC, BGS, PSA)

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Old 01-15-2021, 12:03 PM   #8
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Found on facebook, not sure the source. Looks like the case is a little thicker than PSA and a little slimmer than BGS.


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Old 01-15-2021, 12:05 PM   #9
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Originally Posted by KhalDrogo View Post
You can’t be a startup and inferior company, and gain market share by charging more than the market leader.

Do people like pissing away money by doing startups like this?
But the pricing isn't apples to apples, right?

Like, I know PSA assigned timelines based on the service, but when a 20 day order takes 6 months to get back, they aren't charging based on turnaround time.

How much would it cost for PSA to actually do a 5 day return or 20 day return? Significantly more than whatever this company is charging.
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Old 01-15-2021, 12:08 PM   #10
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Kind of a big LOL they don't explain the grading scale on their website...
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Old 01-15-2021, 12:09 PM   #11
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Quote:
Originally Posted by TSonn View Post
But the pricing isn't apples to apples, right?

Like, I know PSA assigned timelines based on the service, but when a 20 day order takes 6 months to get back, they aren't charging based on turnaround time.

How much would it cost for PSA to actually do a 5 day return or 20 day return? Significantly more than whatever this company is charging.
But at this point for 99% of people, it's about the monetary value that the slabs create more than anything else. I'd pay more for a PSA 1-year turnaround time than an HGA 1-day because a PSA 10 3-4x's my card's value, an HGA 10 though does pretty much nothing at this point. As someone else already said, no point in being a guinea pig early on for something like this, there's really nothing to gain.
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Old 01-15-2021, 12:11 PM   #12
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Quote:
Originally Posted by TSonn View Post
But the pricing isn't apples to apples, right?

Like, I know PSA assigned timelines based on the service, but when a 20 day order takes 6 months to get back, they aren't charging based on turnaround time.

How much would it cost for PSA to actually do a 5 day return or 20 day return? Significantly more than whatever this company is charging.
Why would I pay $55 for 10 days to have my card be no more valuable than a raw copy (and probably less), when I can pay $25 for 4-5 months with PSA and have my card be worth 2-3x raw?
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Old 01-15-2021, 12:12 PM   #13
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Originally Posted by Ericc5Bears View Post
But at this point for 99% of people, it's about the monetary value that the slabs create more than anything else. I'd pay more for a PSA 1-year turnaround time than an HGA 1-day because a PSA 10 3-4x's my card's value, an HGA 10 though does pretty much nothing at this point. As someone else already said, no point in being a guinea pig early on for something like this, there's really nothing to gain.
Fair enough. I still prefer PSA slabs obviously but I can see a situation where new collectors like the modern look of the HGA slabs and that they use AI for grading.

Subjectivity hasn't killed the current grading market but seems like it could in the future.
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Old 01-15-2021, 12:15 PM   #14
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I could get behind this. Slabs and color idea is kinda cool, design of label is nice.
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Old 01-15-2021, 12:17 PM   #15
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Quote:
Originally Posted by KhalDrogo View Post
You can’t be a startup and inferior company, and gain market share by charging more than the market leader.

Do people like pissing away money by doing startups like this?
They're not really charging more than PSA.. Even through a group sub a PSA "10 day" costs $50 and that takes 1-2 months which I would assume is around the $35 30 day at this new company..

I have "20 day" PSA subs from end of July and August still out so that's pushing 6 months
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Old 01-15-2021, 01:53 PM   #16
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Great looking label, competition is good i hope they succeed. Anyone know if cgc has started their card grading company?
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Old 01-15-2021, 02:21 PM   #17
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So they are using software and a scanner to grade cards? No loupe and personal opinion?
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Old 01-15-2021, 02:40 PM   #18
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I actually like the look... need to see a better picture. The color coordinated label is an interesting idea.

Subs is a plus... and if they're really using an AI to grade they should be promoting that as much as possible and post a video showing it off...
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Old 01-15-2021, 02:45 PM   #19
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I’m sure this company will succeed
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Old 01-15-2021, 02:47 PM   #20
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Quote:
Originally Posted by Duvalier View Post
So they are using software and a scanner to grade cards? No loupe and personal opinion?
It sounds like they are using AI to initially grade all 4 subs then the card gets looked at by 2 separate graders to confirm the AI.
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Old 01-15-2021, 03:02 PM   #21
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Quote:
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I could get behind this. Slabs and color idea is kinda cool, design of label is nice.
They need to hire a few guys who have worked with the bigger companies so that there is some reason to think it's more than a few guys with an idea out of their basements.
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Old 01-15-2021, 03:16 PM   #22
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They need to hire a few guys who have worked with the bigger companies so that there is some reason to think it's more than a few guys with an idea out of their basements.
Agreed. They need some sort of consumer confidence booster.

The slabs look great (thicker than PSA, thinner than BGS), the label is a cool new idea, using AI to grade is better than the subjective process of PSA/BGS, and if they can deliver on turnaround time (AI helps) all points in the right direction.

PSA and BGS obviously are where the value is but they both have flaws and will probably be antiquated in the future unless they adopt some sort of AI tech to grade.
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Old 01-15-2021, 03:19 PM   #23
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Quote:
Originally Posted by TSonn View Post
Agreed. They need some sort of consumer confidence booster.

The slabs look great (thicker than PSA, thinner than BGS), the label is a cool new idea, using AI to grade is better than the subjective process of PSA/BGS, and if they can deliver on turnaround time (AI helps) all points in the right direction.

PSA and BGS obviously are where the value is but they both have flaws and will probably be antiquated in the future unless they adopt some sort of AI tech to grade.
PSA will rule the world until the registry goes away. So might as well not even mention them.

All these startups are trying to get BGS market share

Not PSA
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Old 01-15-2021, 03:26 PM   #24
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I've been wondering why PSA/BGS hasn't done this. I could write this software myself in like a month, certainly less if I was dedicated to writing it and didn't have a day job.

I'm interested to see if this will take off but I doubt it based on how ingrained the big 2 are currently.
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Old 01-15-2021, 03:39 PM   #25
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One would think with actual AI grading, turnaround time would be quicker and with overhead being lower, prices cheaper....
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